What do video gamers think of global warming

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This report is a partnership between the Yale Program on Climate Change Communication and Unity (the world’s leading platform for creating and operating interactive real-time 3D (RT3D) content) to conduct a national survey of video game users in the United States on This report presents the results of a national study of climate change knowledge, attitudes, policy preferences, and behaviors. Interview Dates: May 30-June 7, 2022 Interview Description 2,034 U.S. adults (age 18+) who play video games. Funding for this study was provided through the Unity Charitable Fund of the Tides Foundation.

Video games are played by an estimated 3 billion people worldwide, making them one of humanity’s favorite forms of entertainment. People of all ages, nationalities, genders and socioeconomic statuses play them, and this broad and far-reaching reach creates a tremendous opportunity to address climate change. Players can gain new knowledge about the climate crisis through games and be empowered to take individual and collective action at all scales and places. Members of the broader ecosystem of game developers, climate change planners, activists, and communicators are excited about the potential of the video game community. Still, they don’t yet know how to get involved. This study will help lay the groundwork for ways to engage that the video game community can build upon.

This study will help the video game community, including game companies, designers, programmers, journalists, and players, better understand game users and identify opportunities to engage in climate science and its solutions.

Acknowledgments

We thank Paula Escuadra of the International Game Developers Association Climate Special Interest Group, Grant Shonkwiler, Jerome Hagen of Microsoft, and Sebastien Dore of Ubisoft for their industry knowledge and perspectives.

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